Modern brands and companies often focus their internet marketing efforts on search engine optimization (SEO) and driving traffic to their websites, but they pay little to no attention to social media platforms. There is no question that SEO continues to be a crucial factor in online promotion, but taking advantage of social media marketing in 2024 should be a priority for you as a business owner, brand manager, or self-employed professional.
A strategy that takes advantage of social media marketing in Jacksonville, FL can be your ticket to improving your bottom line, particularly if you notice that your competitors are lagging in this regard. While everyone is frantically chasing local SEO solutions, you could be unlocking the potential of marketing campaigns crafted for social networks such as Instagram, Facebook, and X (formerly Twitter).
Some companies believe that local SEO for mobile users works better for their business model when compared to social media marketing, but this assumption ignores the vibrant social media landscape of the Jacksonville metropolitan area. At any given time, more Jacksonville residents check their social media feeds than those who enter Google search queries for products and services. This is why social media marketing works better for many brands than SEO; in fact, quite a few brands focus on growing their social media presence more than SEO.
For more information about the trends currently shaping social media marketing in Jacksonville, FL, visit Integrated Webworks, a full-service digital agency that has been providing online promotion services since the early days of Facebook.
